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Don't Miss Out: How to Claim the Adoption Tax Credit for Up to $5,000 Refundable
Personal Finance

Don't Miss Out: How to Claim the Adoption Tax Credit for Up to $5,000 Refundable

Discover how the Adoption Tax Credit can ease the financial burden of adopting a child. Learn about eligibility, potential savings of up to $17,280 per child, and how to claim this valuable tax benefit for the 2025 tax year.

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How Jennifer Anniston’s LolaVie brand grew sales 40% with CTV ads

For its first CTV campaign, Jennifer Aniston’s DTC haircare brand LolaVie had a few non-negotiables. The campaign had to be simple. It had to demonstrate measurable impact. And it had to be full-funnel.

LolaVie used Roku Ads Manager to test and optimize creatives — reaching millions of potential customers at all stages of their purchase journeys. Roku Ads Manager helped the brand convey LolaVie’s playful voice while helping drive omnichannel sales across both ecommerce and retail touchpoints.

The campaign included an Action Ad overlay that let viewers shop directly from their TVs by clicking OK on their Roku remote. This guided them to the website to buy LolaVie products.

Discover how Roku Ads Manager helped LolaVie drive big sales and customer growth with self-serve TV ads.

The DTC beauty category is crowded. To break through, Jennifer Anniston’s brand LolaVie, worked with Roku Ads Manager to easily set up, test, and optimize CTV ad creatives. The campaign helped drive a big lift in sales and customer growth, helping LolaVie break through in the crowded beauty category.

PERSONAL FINANCE

Top 10 Virginia Small Towns for Peaceful and Affordable Retirement Living
Personal Finance

Top 10 Virginia Small Towns for Peaceful and Affordable Retirement Living

Explore the best Virginia towns for retirement, offering affordable living, scenic beauty, and rich history. Discover top destinations like Strasburg and Staunton nestled in the Blue Ridge Mountains. Find your perfect retirement spot today!

BUSINESS

Trader Joe's 24.6% More Expensive Than Walmart as Aldi and Costco Named Among Cheapest US Supermarkets
Business

Trader Joe's 24.6% More Expensive Than Walmart as Aldi and Costco Named Among Cheapest US Supermarkets

Trader Joe's is 24.6% more expensive than Walmart, per Consumer Reports, while Aldi and Costco top cheapest US supermarkets

BUSINESS

Cracker Barrel Profits Plunge 94% After 'Woke' Rebrand Backlash — But Rising Google Ratings Offer Hope
Business

Cracker Barrel Profits Plunge 94% After 'Woke' Rebrand Backlash — But Rising Google Ratings Offer Hope

Cracker Barrel profits plunged 94% in Q2 2026 amid backlash to its 'woke' rebrand, though improving Google ratings suggest some customer sentiment may be shifting.

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Your AI is resolving tickets. Is it keeping customers?

Resolution rates look great. But Gladly's 2026 Customer Expectations Report reveals the metric most CIOs are missing — and what the data says about where AI investments actually translate into retention, not just throughput.

PERSONAL FINANCE

Warren Buffett Shares His Playbook on How You Can Handle Market Losses With the Right Temperament
Invest

Warren Buffett Shares His Playbook on How You Can Handle Market Losses With the Right Temperament

Warren Buffett's 'never lose money' advice focuses on avoiding permanent losses through emotional trading and focusing on protecting money rather than scoring big wins

WEALTH WISDOM POLL

Do you think tax credits should be expanded to support adoption?

Eligible families may be able to claim up to a $5,000 adoption tax credit when filing taxes through the Internal Revenue Service, helping offset adoption-related costs.

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